Uppercase Helps GeekOn Raise More Than $1,000,000 In Kickstarter Campaign
GeekOn partnered with Uppercase to support their launch of a board game backpack on Kickstarter. After a thorough analysis of GeekOn’s target audience, Uppercase devised a testing strategy in order to identify and reach people likely to back projects on Kickstarter, and interested in board games.
Uppercase utilized our rapid fire testing methodology to quickly pinpoint top performing ads. Using a multi-step targeting funnel, Uppercase managed a global campaign to help GeekOn cross the $1 Million threshold in three months.